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In an era characterized by constant technological change and frequent disruption, it can be difficult to take a moment, step back from daily grind, and reflect on where you've been and how far you've come. But doing so is essential to charting a path to your future success.

Over the past 10 years, grocery retail back-office solutions have experienced unprecedented digital transformation. Let's take a look at what's changed, the effect it’s had on operations, why it represents progress, and how it has created new business opportunities.

At TRUNO, we have a lot to be thankful for: our customers, our partners and all the great folks who make up the TRUNO team. But we’re also thankful for data, because it drives so much of what we do as a company and how we’re able to help retailers thrive.

TRUNO has its roots in point of sale solutions, which means we understand both the complexity and the importance of those systems. We also know it’s vital your POS integrates seamlessly with your back office software. Together, these solutions create the lifeblood of your store. But as customer preferences and needs change, you’ll need new and different technology in order to keep up.

Having spent my entire career in the grocery industry, I’ve had first-hand experience with the challenges our customers face. I spent more than a decade as an IT director for a 14-store grocery chain. While that role presented plenty of challenges, it gave me insight into one of the most difficult roles in the grocery store—back office management. 

These days everything is going digital. More and more shoppers are going online, even when making everyday purchases like groceries for the week. With this in mind, retailers are looking for ways to enhance the in-store experience by adding digital elements. Converting to electronic shelf labels is a seemingly small change grocers can make, but one that has a surprisingly big impact on the bottom line, customer experience and employee morale.

TRUNO TODAY ANNOUNCES UPCOMING LAUNCH OF AN INTEGRATED BRAND FAMILY

With four strategic acquisitions under our belt, TRUNO announces the 2018 launch of an updated brand family.  The new brand architecture reflects the integration of the company's two recently acquired products in back office and human capital management software.