When TRUNO started serving the retail industry 40 years ago, our focus was on providing point-of-sale systems to grocers. Since then, we’ve expanded our service offerings to meet the ever-changing needs of our customers—and their customers. In addition to POS hardware and software, we provide integrated retail technology solutions that support the front of the store, the back office and everything in between. Today, we’re putting our attention back on the point of sale, but not in the way you might think.
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Not so many years ago, grocery shopping used to be a more personal experience. Families shopped at the same store every time, usually on Sundays, to buy food and supplies for the week. It was quite common—and even expected—for shoppers to build relationships with store employees. The butcher knew customers’ names and what cuts their families preferred. And the cashier greeted them with a smile and asked them how their day was going.
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As both an innovator and integrator of retail technology solutions, we work with partners to deliver top-of-the-line solutions for our customers, most of whom are seeking ways to gather and act on data-driven insights. To help inform grocers about their customers, we have partnered with Como to integrate its Como Sense platform into the point of sale ecosystem.
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According to a report published in Food Dive earlier this year, 95 percent of shoppers just want to be left alone in stores. What does that mean for customer service-oriented grocers? Turns out self-service checkout meets the needs of customers—in more ways than one.
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Earlier this year, enforcement of the latest version of Payment Card Industry Data Security Standard (PCI DSS 3.2) went into effect. The new payment security regulation, originally introduced in 2016, is aimed at better preventing, detecting and responding to cyberattacks that can lead to payment data breaches.
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Using data to drive operational decisions in the grocery store was a hot topic at the 2018 TRUNO Client Conference. (If you haven’t already, check out our previous post on key takeaways from the event!) This is a trend we’ve been following for a while.
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Last month we held our fifth annual TRUNO Client Conference in Frisco, Texas, just north of Dallas. With record turnout from partners and customers alike, the event was our best yet! The conference is always a great time to build relationships, share and receive insight from others in the industry and discuss key trends in retail technology solutions.
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Today’s “on-demand” culture of convenience and instant gratification continues to drive the growing eCommerce trend. In 2017, more than half of Americans cited online shopping as their preferred way to shop. While this doesn’t mean the death of brick-and-mortar retail, it does reflect a definite shift in consumer expectations.
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Great things are happening at TRUNO, and our fifth-annual client conference should be the best one yet! The conference is an excellent opportunity to get to know the TRUNO brand family we introduced in November 2017. With the addition of DMA back office software and TimeForge human capital management, TRUNO is now even better poised to help our partners navigate the ever-changing world of retail technology.
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In November 2017, we introduced our new brand family, which underscored just how far grocery retailers—and the technology they rely on—have advanced over the last 40 years. In that time, the TRUNO solutions have also evolved, extending beyond traditional point of sale into the back office, human capital management, data analytics and more.
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