Retail Technology Leaders Gather at Third Annual TRUNO Conference

Retail Technology Leaders Gather at Third Annual TRUNO Client Conference

FOR IMMEDIATE RELEASE – November 4th, 2015

(Lubbock, Texas) - Returning to the Diamond Awarded Overton Hotel and Conference Center, more than 175 grocers, technology professionals and employees from around the country came together in Lubbock, TX for the third annual TRUNO Client Conference October 12-14, 2015.

As attendees arrived in Lubbock Monday afternoon they were able to check-in at their convenience and given the opportunity to tour the TRUNO office headquarters. The evening was spent relaxing and mingling at the welcome reception where attendees enjoyed live music and five-star hors d’oeuvres.

Conference keynote speakers, Steve Gilliland and Jason Dorsey, kicked off each morning of the conference with their attention grabbing and thought provoking messages. Providing guidance on how to open doors to success in all aspects of life, Steve inspired attendees to ‘enjoy the ride’ - stressing the importance of life’s journey. Jason led the audience through an energizing look at the five generations currently in the workforce and marketplace. He provided attendees with key strategies and tips to help turn the generational challenges into powerful opportunities.

The TRUNO conference breakout sessions were handpicked to offer attendees valuable information on industry topics including the EMV liability shift, tips on adapting to the new generation of shoppers, improving customer service, mobile technology and much more. Following the breakout sessions, attendees headed over to the TRUNO Lab Simulation and Partner Showcase where they had the opportunity to continue their conversations and experience the technology first hand and in action.

“The conference is a spectacular event which provides a tremendous amount of value.  It is an opportunity to see solutions that Truno and other related vendors have in our space; as well as an opportunity to meet other folks in our industry that we can share experiences and ideas with.  I think one of the most important aspects of the conference is that we get a chance to build relationships with the Truno team.  That is so important.  Your team is amazing! Thank you for all that you do to help us be successful!” Glen Williams, Spec’s Liquor

Each night concluded with provided dinner and entertainment. On Tuesday evening, attendees enjoyed dinner at The Range, a one-of-a kind, lighted driving range with washer pits, corn hole and music from Judson Cole Band. The conference concluded Wednesday evening eleven stories up at The Rooftop Bar, where the group enjoyed dinner, live music and views of the entire city.

“This year’s conference went above and beyond all expectations. From our thoughtfully planned out agenda with top-notch speakers and informative breakout sessions, to the overwhelming response in customer attendance, it was a definite success. I am proud we are able to give back to our valued customers by providing them with an outstanding platform for retail technology,” said Steven Watters, TRUNO’s President.



TRUNO would like to extend our sincere thanks and appreciation to all of our sponsors, attendees, vendors, keynote speakers, and the Overton Hotel for making the 2015 conference a huge success.

About Truno, Retail Technology Solutions

Truno is the national leader in integrated technology solutions focused solely on the retail industry. With over 30 years of experience and innovation, 3,000 customer sites, unmatched customer service and a world-class network of partners — Truno delivers secure, stable and integrated technology solutions enabling retailers to navigate through an environment of ever-changing regulation, competition and technology.


A Partner that Knows the Road Ahead

Not too many technology companies offer a product portfolio that so completely spans the retail landscape, or 40 years of innovation and expertise.

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